What is Google Ads and How Do Businesses Use It

Google Ads is one of the most powerful digital marketing tools that allows businesses to appear on top of Google search results instantly.
Unlike SEO, which takes months, Google Ads works on a pay-per-click (PPC) model where companies only pay when someone clicks on their ad.
In this blog, we explained:
What Google Ads is and how it works.


Different types of campaigns (Search, Display, Video, Shopping, App).


Why businesses prefer Google Ads.


Real-world examples of local and global brands using it.


Common mistakes beginners make.


How students can learn Google Ads to build a career in digital marketing.


Whether you’re a student looking for a career skill or a business owner trying to grow sales, learning Google Ads is a game-changer in 2025.
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