What is Channel Sales and How is it Different Than Direct Sales
12/08/2023 Computer - IT - Webs
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Description
Channel sales is a kind of strategy which involves taking help from partners and third parties--such as various referral partners, managed service providers, marketplaces, affiliate partners, distributors, wholesalers, or value-added resellers--to sell your company's products or services.
In direct sales, the manufacturer of the product (or the vendor) sells its goods directly to the consumer and earns all the profit. A good example of this is the local mom-and-pop bakery. The goods are made on-site by the owners of the companies, and transactions are made directly to the consumers.
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Shashi Saurav
Individual
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