Structure Of A Press Release Why It Is Important To Structure The PR In A Certain Format
18/07/2022 Writing - Editing - Translating
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Description
A press release is one of the most important tools when communicating any significant announcement or development at your startup/company. A good press release will help you garner the right kind of eyeballs, and help initiate conversations for your brand through various forms of the media. This in turn helps maximize visibility for your brand.
On the other hand, a poorly written press release can put the brand on the media back burner. This can happen because for 2 reasons – a badly written release without the key details does not hold the attention of the journalist, two- it may create an unfavourable image about your brand and it can result in minimum mileage for the announcement.
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Sriram
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