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Description

Sales promotion is an important part of marketing activities that businesses of all kinds like – from B2B (business to business), B2C (business to customer), and now D2C (direct to customer) undertake to stimulate sales, boost brand awareness of the product or service and grow revenue.

Top six advantages of sales promotions

-Attract more customers

-Move stock off the shelves

-Encourage the brand presence

-Retain loyalty & trust among current customers

-Get vision into customer behaviour

-Set up upselling and cross-selling

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