Description

About the project:

IU.RU is an online platform for classes with tutors from the creators of the Infourok project.

Our team consists of experienced teachers, USE / OGE experts, psychologists and other specialists who help to understand all the intricacies of the school curriculum. We carefully check the qualifications of each teacher. Now in our active database there are more than 600 teachers in any school subject.

Our advantages:

A unique offer on the market - from 490 rubles per lesson, regardless of the number of lessons purchased. You can pay for each lesson separately before the start of the lesson or buy a package of lessons. For a one-time purchase of a package of 16 lessons, we accrue +1 lesson as a gift.
Proven teachers with more than 5 years of experience, experts of the Unified State Examination / OGE and members of the examination committees.
Individual online training program, selection of a teacher according to the specified parameters. The first lesson upon registration on the site is free .

Own platform for online lessons with all the necessary tools and features. Convenient and understandable personal account..

The student always has the opportunity to review the recording of the online lesson, so he will definitely not miss anything.

The ability to study from anywhere in the world and not waste time and money on the road to a tutor.
Payment by credit card, via YuMoney wallet or via SberPay. Installments from Tinkoff and Halva are also available.


Portrait of the target audience:

GEO - RF
Sotsdem - parents (mostly women) 25-50 with schoolchildren (5-17 years old).
Income - average and average+
Interests - education, family and children, psychology, children's products, games, travel, online shopping, grocery delivery, foreign languages, cinemas.


TOP-10 conversion geo RF:

1. Moscow + MO

2. St. Petersburg + Leningrad Region

3. Yekaterinburg

4. Krasnodar

5. Nizhny Novgorod

6. Samara

7. Yakutsk

8. Novosibirsk

9. Krasnoyarsk

10. Vladivostok/Irkutsk



User path and target action:

Registration on the site -> Application for the first lesson (free for the client) -> Purchase of lessons with a tutor (after completing the first lesson)

We pay % of the purchase amount for each new user.

Our new standard rate is 8.75%

We are also ready to offer increased rates to webmasters on individual terms.

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