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Being able to generate more and more leads is the primary concern for any business. Your customers sustain your business financially. In 2022, you need to have rock-solid marketing strategies to even make your brand visible to people, let alone lead generation.

Just scratching the surface does not work anymore. You have to go deep inside every marketing strategy to create a mix that works the best for your brand. In this chapter, we have discussed almost every paid marketing technique out there – modern or traditional.

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