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NOIDA: ICMEI- International Chamber of Media and Entertainment Industry, in association with the Asian Unity Alliance and AAFT School of Advertising PR & Events, recently conducted a robust roundtable conference on the “Influencing Role of Influencers” at Marwah Studios in Noida Film City.

The event gathered over 40 globally renowned influencers from various fields. Notable attendees included Alfredo Caldera from the Embassy of Venezuela, Emile MWEPESI from the High Commission of Rwanda, Swapnil Rai from University of Michigan, U.S. A., Shama Hussain, founder and president of the International Institute of Influencers in Oman, and Zena Chung, a prominent social worker from South Korea, among other distinguished participants from India.

Inaugurated by Dr. Sandeep Marwah, President of Marwah Studios, the conference sought to explore the multifaceted role of influencers. Recognizing their influence beyond mere social media presence, the dialogue extended to influencers in academia, politics, and social work, illuminating their potential to shape public opinion and instigate social, political, and cultural changes.

A short film showcasing Dr. Marwah’s remarkable achievements, encapsulated in his Nine World Records, was presented at the beginning of the conference, providing inspiration to the attendees.

In a token of appreciation and encouragement for future collaboration, all participants received a certificate of participation from the Asian Unity Alliance, along with a copy of Dr. Marwah’s recent book “Eight Years of Modi Sarkar”. The conference successfully stimulated a rich discourse around the power, responsibility, and multi-dimensional definition of influencers, fostering progressive thoughts for the future.

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