3 Simple Secrets to Stay Ahead in The Generic Pharma Competition Using a CRM for Pharmaceutical Comp

A generic drug is a medication similar to that of the brand- named drug that is already marketed. These generic drugs have the same dosage, effects, side effects, safety, risk, performance and use. The only characteristics that the generic drugs differ from the brand named drugs may be manufacturing process, formulation, colour, taste and packaging. These generic drugs are cheaper than the brand named drugs and also easily available.
Though these generic drugs are similar to the branded drugs, people believe in few myths that these generic drugs may not be as effective as the branded ones. Thus, it experiences huge competition in the pharma industry.
Generic pharma drugs are cheap, easily available, and cost-efficient to manufacture. These drugs are comparable to branded drugs which are expensive and difficult to procure. If their benefits are more that means there is an intense competition to get maximum patients and shares among the generic pharma players. CRM is the answer to get ahead of this competition.