15/06/2024 Marketing
Online marketing also referred to as digital marketing, is the process of promoting brands online in order to connect with potential customers through various forms such as email, social media platforms and web advertisements. It encompasses text-based and multimedia messages which can be utilized as a marketing channel. Simply put: digital marketing encompasses any campaign that uses electronic communication methods.
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In today’s highly competitive and digitally driven business landscape, having a strong online presence is not a choice—it's a necessity. As brands str...
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