Digital platform has been evolving with technology and is gaining popularity among all. Days are gone when people used to depend on television and newspaper to get information. It is now becoming essential to plan digital marketing strategies before going online to brand yourself. As per the recent studies 85% of students refer online sources to search for the best coaching institutes or project resources. Digital marketing not only promotes the brand but also help people in researching information in education sector; specially to find the best coaching classes for competitive exams. Among all people, students are keener to use social platform to gain knowledge whether it’s educational or entertainment.

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