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Digital sensory branding focuses on creating memorable brand experiences by engaging multiple human senses through digital platforms. Beyond just visuals, it includes elements such as color psychology, motion graphics, sound design, interactive layouts, and emotional storytelling to influence how audiences perceive a brand. In modern marketing, where competition for attention is intense, sensory-driven digital experiences help brands build deeper emotional connections, improve recall value, and increase user engagement across websites, social media, and digital campaigns.