What is satellite broadcasting? It is the distribution of video content over a satellite network. That is, audio and video signals are acquired at the origination point and then transmitted through an uplink truck to a geo-synchronous satellite. The next step, orbiting satellite will re-transmits the signal to a predetermined geographical area over an open and secure channel. Finally, the small & inexpensive downlinks will receive the signal and display the content on television monitors. When and Why you might use it? When there is adequate room for proper lighting, cameras, microphones, nearly any type of meeting or event can be broadcast. In fact, many organizations are using satellite broadcasting to make enterprise-wide announcements, to publicize significant events and to launch products.