Explore the Fino Payments Bank advertising campaign created by Eggfirst, an advertising agency in Mumbai. Featuring Pankaj Tripathi, the “Fino Matlab Fikar Not” TVC uses relatable storytelling to communicate a simple, memorable and approachable banking message. This advertising campaign showcases how creative concepts and effective brand communication can help financial brands connect with their audiences. Visit the case study to learn more about the campaign strategy and execution.