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The BBA program aims at developing a student's intellectual ability, executive personality and managerial skills through an appropriate blending of business and general education. The program assists the student in understanding and developing the unique leadership qualities required for successfully managing business functions, an organizational unit or an enterprise. The specific objectives of the program are to: - produce up-to-date, assertive and effective executives for business and other organizations, and - prepare students for higher studies in business at home and abroad. While this course provides an overview of business management in a nutshell, it doesn't offer much scope by itself, unless you follow it up with a good MBA. After which you will start off as an executive or assistant manager in any of the business organisations, manufacturing companies, export or trading houses, financial concerns, banks, NGOs, PSUs or multinational corporations. In the private sector, promotions are essentially based on your efficiency and enterprise, while in the public sector, seniority is the determining factor. Needless to say, the kind of job you will get and the salary you will be offered will to a large extent depend on the reputation of the B-school you graduate from.   Designed to provide a basic understanding of Management Education and enhance the students’ communication skills and inculcate entrepreneurship skills as well. Students are prepared to explore opportunities & careers in junior and middle management levels.

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